strategy

development

growth

digital products for any device, display and the web

Pound Interactive designs, develops and packages digital products for companies looking to disrupt the status quo through market innovation. We're not just building market leaders; we're building entirely new markets and positioning products for ubiquity.

Pound Interactive uses four phases to develop world-class interactive products:

Strategy

  • Customer Analysis
  • Strategy Brief
  • 18-month Roadmap
  • Business Requirements
  • Strategy Matrix

Design & Planning

  • Feature Inventory
  • Sitemaps
  • Wireframes
  • Kano Interviews
  • User Stories
  • Design Comps
  • Storyboards
  • Production Roadmap

Development & Production

  • Prototypes
  • User Testing
  • Product Development

Growth

  • Analytics
  • Expansion Strategy
  • Product Additions
  • AB Testing
  • Product Improvements

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